About

I design intuitive, accessible experiences for complex systems and public-facing platforms.

5+

Years of experience

Hi!

I’m Saif Siddiqui, a UX/UI designer specializing in enterprise and public-sector systems. I design intuitive, accessible experiences for complex workflows — from government service portals to risk and compliance dashboards. My work focuses on simplifying data-heavy interactions, improving accessibility, and crafting high-fidelity interfaces that help users complete mission-critical tasks with confidence.

I thrive in collaborative environments where design, engineering, and product come together to solve real problems. I’ve worked end-to-end across research, flows, prototyping, and QA support — always with a focus on clarity, usability, and technical feasibility.

Whether I’m redesigning a live chat escalation flow for citizens or building scalable UI components for compliance tools, I bring structure, empathy, and precision to every project.

My Process

01

Product Design

I design intuitive, accessible digital experiences across mobile, web, and enterprise platforms. My work focuses on clarity, usability, and WCAG/AODA compliance, supported by strong visual craft and thoughtful interaction design.

02

IVR Flow Design & UAT

Designing clear, user‑friendly IVR call flows and escalation paths on AWS for enterprise support systems. I map logic, streamline decision trees, and run structured UAT to validate real‑world behavior, reduce friction, and ensure operational accuracy across channels.

03

Research & testing

I use journey maps, service blueprints, interviews, and usability testing to uncover insights and validate decisions. My approach helps teams align around user needs and deliver solutions that work in real operational environments.

My Design Journey

BenchMatrix

UX Designer

September 2025 - Present

BenchMatrix

UX Designer

September 2025 - Present

BenchMatrix

UX Designer

September 2025 - Present

Ministry of Public and Business Service Delivery

Experience Designer

January 2024 - August 2025

Ministry of Public and Business Service Delivery

Experience Designer

January 2024 - August 2025

Ministry of Public and Business Service Delivery

Experience Designer

January 2024 - August 2025

Telus International

Data Analyst

January 2023 - August 2023

Telus International

Data Analyst

January 2023 - August 2023

Telus International

Data Analyst

January 2023 - August 2023

Testimonials

Maroof Haider

UX Designer, Bench Matrix

"

"Saif consistently delivers clean, reliable solutions. He understands both the technical details and the user experience, which makes his work stand out."

Maroof Haider

UX Designer, Bench Matrix

"

"Saif consistently delivers clean, reliable solutions. He understands both the technical details and the user experience, which makes his work stand out."

Maroof Haider

UX Designer, Bench Matrix

"

"Saif consistently delivers clean, reliable solutions. He understands both the technical details and the user experience, which makes his work stand out."

Aazain Khan

IT Tech Specialist, MPBSDP

"

"Working with Saif is effortless. He communicates clearly, solves problems quickly, and always brings thoughtful improvements to every project."

Aazain Khan

IT Tech Specialist, MPBSDP

"

"Working with Saif is effortless. He communicates clearly, solves problems quickly, and always brings thoughtful improvements to every project."

Aazain Khan

IT Tech Specialist, MPBSDP

"

"Working with Saif is effortless. He communicates clearly, solves problems quickly, and always brings thoughtful improvements to every project."

Bihango Sarkar

Business Analyst, MPBSDP

"

"Saif combines technical skill with strong collaboration. He takes ownership, adapts fast, and produces work that’s polished and dependable."

Bihango Sarkar

Business Analyst, MPBSDP

"

"Saif combines technical skill with strong collaboration. He takes ownership, adapts fast, and produces work that’s polished and dependable."

Bihango Sarkar

Business Analyst, MPBSDP

"

"Saif combines technical skill with strong collaboration. He takes ownership, adapts fast, and produces work that’s polished and dependable."

MY design Journey

BenchMatrix

UX Designer

September 2025 - Present

BenchMatrix

UX Designer

September 2025 - Present

Ministry of Public and Business Service Delivery and Procurement

Experience Designer

January 2024 - August 2025

Ministry of Public and Business Service Delivery and Procurement

Experience Designer

January 2024 - August 2025

Telus International

Data Analyst

January 2023 - August 2023

Telus International

Data Analyst

January 2023 - August 2023

Testimonials

Maroof Haider

UX Designer, Bench Matrix

"

"Saif consistently delivers clean, reliable solutions. He understands both the technical details and the user experience, which makes his work stand out."

Maroof Haider

UX Designer, Bench Matrix

"

"Saif consistently delivers clean, reliable solutions. He understands both the technical details and the user experience, which makes his work stand out."

Aazain Khan

IT Tech Specialist, MPBSDP

"

"Working with Saif is effortless. He communicates clearly, solves problems quickly, and always brings thoughtful improvements to every project."

Aazain Khan

IT Tech Specialist, MPBSDP

"

"Working with Saif is effortless. He communicates clearly, solves problems quickly, and always brings thoughtful improvements to every project."

Bihango Sarkar

Business Analyst, MPBSDP

"

"Saif combines technical skill with strong collaboration. He takes ownership, adapts fast, and produces work that’s polished and dependable."

Bihango Sarkar

Business Analyst, MPBSDP

"

"Saif combines technical skill with strong collaboration. He takes ownership, adapts fast, and produces work that’s polished and dependable."

Design Tools

Sketch

Sketch

Miro

Miro

Adobe Creative Suite

Adobe Creative Suite

AWS

AWS

Power BI

Power BI

Jira

Jira

Figma

Figma

Swift

math

Swift

math

Languages

Python

Java

Javascript

Python

Java

Javascript

C++

SQL

HTML

C++

SQL

HTML

CSS

CSS

Frameworks & Methods

Agile

Scrum

Waterfall

Agile

Scrum

Waterfall

Prototyping

Prototyping

Mailchimp

email marketing

Mailchimp

email marketing

Design Tools

Sketch

Sketch

Sketch

Miro

Miro

Miro

Adobe Creative Suite

Adobe Creative Suite

Adobe Creative Suite

AWS

AWS

AWS

Power BI

Power BI

Power BI

Jira

Jira

Jira

Figma

Figma

Figma

Swift

math

Swift

math

Swift

math

Mailchimp

email marketing

Mailchimp

email marketing

Mailchimp

email marketing

Languages

Python

Java

Javascript

Python

Java

Javascript

Python

Java

Javascript

C++

SQL

HTML

C++

SQL

HTML

C++

SQL

HTML

CSS

CSS

CSS

Frameworks & Methods

Agile

Scrum

Waterfall

Agile

Scrum

Waterfall

Agile

Scrum

Waterfall

Prototyping

Prototyping

Prototyping

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